History of Pi Sigma Epsilon:
In 1951, Lloyd Antle, an Ohio University graduate and professor of marketing in the Atlanta Division of the University of Georgia, conceived the idea that the sales profession should have a professional fraternity of its own. After all, he reasoned, accountants had a fraternity, the general business majors had a fraternity; why not a fraternity for sales and marketing? Mr. Antle spoke to two other professors - Dr. William H. Harris and Dr. Henry Baker - who agreed that in the ensuing year's of sales and marketing would become a vital force in the economy. The three men, Lloyd Antle, Dr. William H. Harris and Dr. Henry Baker, approached Mr. Lewis F. Gordon for his ideas. In addition to being a dynamic marketing executive, Mr. Gordon had helped to found the Sales and marketing Executive Association of Atlanta and was a natural to help design the first collegiate fraternity in marketing, sales management and selling.
All four men were members of SMEI Atlanta. They approached other members, gained their support, set up organizational meetings, and worked diligently to develop plans. After an entire year of planning, with all invovled contributing considerable time, effort and finances, the foundation for this new organization was laid. With input from students, professionals and our founders, five essential aspects of Pi Sigma Epsilon were developed: the Statement of Purpose, Constitution and Bylaws, Creed, Key and Ritual of Initiation. The Greek letters of Pi Sigma Epsilon were carefully chosen to represent members of the fraternity:
• Prospective Sales Executives (collegiate)
• Preparers of Sales Executives (educators)
• Professional Sales Executives (professionals and alumni)
The Fraternity was incorporated under the Georgia Laws of Incorporation on May 14, 1952, and its first chapter, Alpha, was installed at Georgia State University. Since the Founders each had career obligations it was necessary to operate on a "when we can find time" basis. From 1952 until 1958 only six chapters had been organized.
History of the Gamma Chi Chapter:
The Sales and Marketing Executives International of Baton Rouge chartered the Gamma Chi Chapter of University of Louisiana at Lafayette (UL Lafayette) in 1983. For several years, the Gamma Chi Chapter has celebrated many successes, challenges, and even extinction. Through the inspiration of the B.I. Moody III College of Business, the Gamma Chi Chapter has once again emerged as a resource for professional growth. With its core focus to enhance its members’ potential for career placement, the Gamma Chi Chapter has set realistic goals to achieve success for its students its campus, and its’ University. Upon its re-chartering, Gamma Chi has worked hard to regain recognition and support throughout the University and the community.
Today, the Gamma Chi Chapter is a stable and strong organization that is prepared for growth and long-term success.
The Gamma Chi Chapter is located in Lafayette, Louisiana-the heart of Acadiana. Our chapter is located on the campus of the University of Louisiana at Lafayette (or UL Lafayette.) The campus is the second largest state funded University in Louisiana and has approximately 17,000 students.
We currently have 16 members in the chapter. We will begin another intensive recruitment in the Fall 2008 semester.
Purpose:
TO CREATE
A collegiate organization of students who are interested in the advancement of marketing, sales management and selling as a career ans a profession;
TO PROMOTE
The study of marketing, sales management, selling ans related fields in colleges and universities;
TO BRING TOGETHER
Academically qualified students who express a desire to enter the fields of professional marketing, sales management and selling;
TO ENCOURAGE
In colleges and universities the establishing of courses preparing students for careers in professional marketing, sales management and selling;
TO STIMULATE
Improved methods and techniques in the fields of marketing, sales management and selling;
TO INSTILL
In its members the highest possible ethical standards in selling.
